Thursday 22 January 2009

SlumDog's lost Millions

If only the guys who were behind the decision to release Slumdog Millionaire on 23rd Jan in India  released it 2 weeks earlier the movie would have made a few more millions for the producers.  Over-hype and a delayed release has cost the movie millions in piracy.The segment of people who would go and watch this movie are probably the ones who have downloaded it from torrents on their high speed connections or bought DVD quality  rips from the roadside and seen it.

It was a good strategy to allow the hype build and then do the release but they got the timing  wrong.. Anyway I hope the movie does well. It is a good movie and hope our Bollywood directors feel proud that their time tested themes like brotherhood , love and song-and-dance formulae are getting international recognition.

0 comments: